NAMI Greater Mississippi Valley

Development Manager - Part Time

Qualifications

Knowledge, Skills and Abilities Required include demonstrated experience with cultivation and stewardship activities and success with major fundraising events. A demonstrable communications portfolio for event and annual giving fundraising campaigns. Knowledge and experience with constituency development and cultivation, donor solicitation strategies, direct mail, special events, and gift processing, management and reporting. High level of proficiency in all Microsoft Office applications including Excel. Experience with design software (Publisher, Canva) and website maintenance (WordPress) for fundraising information is desirable. Knowledge of health care marketing, as well as special concerns and problems of those with mental illness and their families and caregivers is desirable.

Competencies include: Excellent interpersonal, verbal and written communication skills. Energetic, enthusiastic and demonstrated ability to inspire, motivate and engage others. Ability to convey appropriate messages in a meaningful and compelling way and represent NAMI GMV through various forms of public engagement. Ability to work collaboratively with diverse groups within and outside of the organization.

Responsibilities

The Development Manager will lead two major fundraising events annually, as well as annual giving campaigns and smaller fundraising events. This includes seeking individual donations and corporate sponsorships. Success in these areas will allow for NAMI GMV to increase resources available for mission-based activities and to build a strong and diversified financial base for the organization.

Essential Functions

Increase the financial resources of the affiliate by:
• Identifying potential donors and prospects, researching and segmenting donor and prospect needs, interests and goals with the affiliate’s needs. A plan for contact and coordination of solicitation for all prospects will be developed.
• Planning and coordinating annual appeals and special events.
• Providing leadership, education and support to volunteers in the fund development process.
• Maintaining affiliate database of donors using NeonCRM, a cloud-based nonprofit customer relationship management system and DonorDrive, a cloud-based peer-to-peer fundraising software and marketing system. Utilizing both systems for donor communications, management and reporting.
• Recruiting fundraising volunteers to assist in delivery of fundraising events.
• Coordinating the Board Development Committee.
Diversifying the funding sources of the affiliate by development:
• Seek and develop long-term relationships with a variety of civic and faith groups, corporations, labor unions, and individual donors.
• Public speaking or meetings as needed to communicate the mission and development strategy with supporters, prospects and volunteers.

Event Management

• NAMIWalks is held September 21, 2019. It is a proven national event held in 96 cities with 105,000 walkers raising $12.5 million in 2019. In its 16th year locally, our event raises more than $100,000 and engages 1,000-1,500 participants. The Development Manager follows the national fundraising guidelines for event management and walker communications. The manager is responsible for the entire event including in-kind sponsorships, team management, volunteer management, and team and sponsor fundraising. This event is driven off the DonorDrive software system and offers strong branding support materials, a donor incentive system, and a national coach.
• A new DIY (Do It Yourself) fundraiser is under negotiation for May 2019. A national fundraising consultant is working with NAMI national and our affiliate to produce this fundraiser utilizing the DonorDrive software system. This event is less logistically-intensive than the NAMIWalks event and requires adherence to the national fundraising formula. Supporter-participant development and communications is required from Development Manager. NAMI national will offer branded materials and coaching. Should this national project not be implemented, a second local event will take place.
• Smaller events traditionally have required news, social media and NAMI supporter communications, on-site logistics support, volunteer management, etc. These events may be tied to restricted or non-restricted donations. We believe in giving a lot of in-kind support to our smaller supporters in order to build trust and long-term relationships, creating win-win marketing opportunities.

A full description is available at: https://bit.ly/2SH5vUt


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